31/05/2006

New Marketing and Advertising blog!

Incredible,

I just initiated a new discussion platform about contextual advertising and Wait Marketing :)

Feel free to share your experience with other marketing and communications professionals.

medium_waitmarketingblog.png

 

22/01/2006

Executive Woman in Barcelona!

Incredible,

I will be at 3GSM in Barcelona from 12th to 16th of February :o)

You can visit our TomTom stand: E34, E42, HS7.24

 

20/12/2005

Consumer Electronic Show

Incredible,

I'm going back to Las Vegas for the International Consumer Electronic Show from 5th to 6th of January 2006 :o)

Feel free to visit our TomTom stand North Hall/5635!

18/06/2005

Executive woman in Amsterdam!

Incredible,
I'm moving to Amsterdam :o)

medium_amsterdamcitycenter.gif

In fact, I have a superb opportunity at TomTom so that I relocate in the city of canals.
I will live near the windmill <:o)
Soon my blog in dutch ...

03/06/2005

ESSEC Conference June 27 "Entrepreneurship & Networking"

Incredible,





ESSEC Management Education is holding a conference on "Women and Networking" on June 27(from 18:30-20:30) at the CNIT, Paris La Défense with

- Margaret Milan, President EPWN :o)
- Agnès Arcier, Ministry of Economy
- Isabelle Rey-Millet, President ESSEC Executive MBA
- Diana Adjez (that's me!), Founder Manalee Software

The objective is to explain how networking can enhance women career :o)

If you are interested in joining us, please contact Geneviève Burke
e-mail : burke@essec.fr
fax : 01 46 92 49 90
and indicate your firstname, surname, title, company, phone and e-mail.

Feel free to forward this invitation to other executive women :o)) Men are also welcome ;o)

02/06/2005

Organize your ideas with Mindmapping!

Incredible,
I've experienced some MindMapping for a new project and it's a great visual method for structuring ideas!
Here's a sample of mindmap for strategic planning:

medium_samplmindmap.jpg

You can see other samples of mindmaps and try MindManager a powerful and friendly tool :o)

15/04/2005

FAIL TO PLAN ... PLAN TO FAIL !!!

Incredible,

Famous Pr. Choffray (Ph D. MIT) shared with me 7 Principles if you want to be a successful entrepreneur. Here there are !

Principle #1: Start little and learn while growing -> keep away from fantastic projects which need only some funds ...
Principle #2: Keep checking the Company's KPIs (Key Performance Indicators) -> the best way to succeed is not to fail ;o)
Principle #3: Be strategically flexible and create value -> protect your equity and shrink costs because remember that 1 euro spared means 50 euros less revenue needed !
Principle #4: Minimize risks by investing part of the revenues in more investment-friendly countries -> the UK for example ...
Principle #5: Nothing can be achieved without the Entrepreneur's agreement -> always hold at least 60% of the capital and anticipate administrators conflicts ...
Principe #6: Company's interest should prevail Owners interest -> never compromise !
Principle #7: An entrepreneurial project can pretend to be a success if it has been valued -> you have little second chance to be able to sell your company at a good price ...

In other words: FAIL TO PLAN ... PLAN TO FAIL !!!!!

06/03/2005

Another prestigious customer for Manalee!

Incredible,

The mission of the Greek Research and Technology Network GRNET/ΕΔΕΤ is now using our rich media authoring tool :o)


"Efcharisto" to our dynamic resellers network!

27/01/2005

Innovative IT Start-Up of the Year !!

Incredible,

Manalee (my company!) has been selected as Innovative IT Start-Up of the Year (with 15 other young hopes) by the famous magazine L'Usine Nouvelle :o)
Many thanks to my associates, our customers, partners and supporters !


01/12/2004

Don't be too performant

Incredible,

A former colleague had to leave his company because he was too ... performant !!!
In fact, as a Business Development Manager, he clinched a great deal that generated 3 millions euros in a couple of weeks (for a software publisher it sounds good). When he left, he has contributed to more than the half of the company's turnover.
He was too performant not to be dangerous ... particularly for his manager ;o)

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